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§ Venture Capital · USA, Canada
Learn which startups Struck Capital invests in, what size check sizes they write, and who their partners are (e.g. Adam Struck).
Struck Capital operates as a venture capital firm, providing founder-first capital to innovative entrepreneurs. Specializing in seed and pre-seed B2B investments, the firm forms transformative partnerships with next-generation companies. It emphasizes active collaboration and dedicated support, working closely with portfolio companies to add tangible value.
Founded by Adam B. Struck, the firm was established from the insight that early-stage companies thrive with an exceptionally engaged investment partner. This new standard of venture capital prioritizes intensive effort and support for entrepreneurs building and scaling B2B technologies, fostering deep collaboration from inception.
Struck Capital primarily serves ambitious entrepreneurs developing impactful B2B technologies. Its vision centers on empowering founders to realize their full potential through strategic guidance and tireless partnership. The firm aims to cultivate companies poised to bring significant advancements to their markets, driving forward-looking innovation.
Key people at Struck Capital.
Struck Capital was founded in 2014 by Adam B. Struck (Founder & Managing Partner).
Struck Capital is a Santa Monica-based venture capital firm founded in 2014 that specializes in early-stage investments, primarily Seed and pre-Seed rounds, with a focus on technology-driven sectors such as B2B, B2C, cryptocurrency, fintech, healthtech, and AI[1][2][5]. The firm operates with a "founder-first" philosophy, emphasizing hands-on support beyond capital, including hiring assistance, customer introductions, operational guidance, PR and marketing, and fundraising expertise to help startups scale effectively[1][2][4]. Notable portfolio companies include Grab, Mythical Games, and Apollo.io, reflecting their commitment to transformative technology ventures[1].
Struck Capital was founded by Adam Struck and is led by a team including Michael Montero and Sophia Khan, who bring extensive experience in technology and venture capital[1][6]. The firm has evolved to focus on providing more than just funding by integrating proprietary AI/ML tools for recruiting, a network of operating partners, and a vibrant founder community to accelerate startup growth[2][4]. Their approach is designed to support early-stage companies through the critical Seed to Series A transition, leveraging a global perspective while rooted in the Los Angeles tech ecosystem[2][4].
Struck Capital rides the wave of early-stage innovation in technology sectors such as B2B SaaS, fintech, blockchain, and AI, where rapid iteration and founder-driven innovation are critical[1][2]. Their timing is advantageous given the increasing demand for specialized early-stage investors who provide operational support, not just capital, in a competitive funding environment. By focusing on founder-first principles and leveraging Los Angeles’s growing tech ecosystem, Struck Capital influences the broader startup landscape by enabling transformational companies to emerge from underrepresented geographies and sectors[1][2][4].
Looking ahead, Struck Capital is poised to deepen its impact by continuing to innovate its venture capital model, particularly through technology-enabled support and community building. Trends such as AI, blockchain, and fintech will likely shape their investment focus, while their founder-first ethos and operational involvement may set a new standard for early-stage venture firms. Their influence is expected to grow as they help build the next generation of industry-defining companies from Seed to Series A and beyond[2][4]. This positions Struck Capital as a key player in shaping the future of venture capital with a hands-on, founder-centric approach.
Key people at Struck Capital.
Struck Capital has more than 26 tracked investments across 20 companies. The latest tracked deal is $10.0M Other Equity in Salt AI in September 2025.