Rubio Impact Ventures

Rubio Impact Ventures is a Netherlands-based venture capital firm specializing in early-stage investments in companies committed to both financial success and positive societal or environmental impact. The firm provides seed and Series A funding to businesses operating in critical sectors such as climate technology, food and agriculture technology, and healthcare. Its approach integrates rigorous financial analysis with a deep understanding of impact metrics to identify and support world-changing entrepreneurs.

The firm was co-founded by Willemijn Verloop and Machtelt Groothuis in the early 2010s, building on a shared insight that combining profit with purpose is essential for sustainable growth and meaningful change. Both founders brought considerable experience from backgrounds in impact investment and entrepreneurial ventures, establishing Rubio with the conviction that economic success and social good are not mutually exclusive but can be powerfully synergistic.

Rubio Impact Ventures supports visionary entrepreneurs developing scalable solutions to global challenges. Its long-term vision is to cultivate a robust ecosystem of impactful businesses, proving that capital can be a force for good by backing founders who are fundamentally reshaping industries for a more sustainable and equitable future.