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GENUI is a private investment firm based in Hamburg, Germany, that provides private equity through buyout funds to support long-term corporate growth and measurable social value creation. The organization focuses primarily on the technology, e-commerce analytics, and digital platform sectors, offering professional governance and industry networks to its portfolio companies. Currently preparing its third buyout fund with a total impact approach, the firm targets sustainable expansion and enterprise software development across the broader European market. GENUI has executed notable transactions alongside co-investors like Primepulse and holds active investments in technology companies such as FACT-Finder and Mindcurv to accelerate their artificial intelligence capabilities and global customer support operations. The private equity investment firm was founded in 2014 by Max Odefey, Boris Klenk, and Amit Shah alongside a dedicated group of experienced entrepreneurs and investment professionals.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Sep 1, 2025 | Markup AI | $28.0M Series A | EMH Partners, GENUI | Costanoa Ventures, Foundry Group, High Alpha, Touchdown Ventures, Bernd-Michael Rumpf, Brad Feld, David Fox, David S. Kidder, Greg Sands, Jake Heller, Kindra Tatarsky, Scott Dorsey, Capital Factory, Jake Heller |