Zight

High-Level Overview

Zight is a San Francisco-based technology company that builds an all-in-one visual communication platform for screen recording, screenshots, GIFs, and AI-powered editing tools.[1][2][3][5] It serves tech teams like product designers, developers, sales, customer support, and remote workers by solving inefficient text-based communication—enabling instant sharing of videos, images, and annotations to align teams and boost productivity, with over 5 million users and integrations like Slack, Jira, Asana, and Zapier.[1][2][3][5] Generating $9.7 million in revenue with 46 employees, Zight shows strong growth momentum, including recent AI features like Smart Actions and free AI suite access until March 2025, plus recognition as INC's "Snapchat of business" in 2017 and a top G2 product.[1][2][3]

Origin Story

Zight originated as CloudApp, a screen capture tool acquired in January 2014 by Aluminum.io and Xenon Ventures, with Tyler Koblasa stepping in as General Manager and CEO.[3] In June 2016, Koblasa raised $2 million led by Tikhon Bernstam (Scribd/Parse founder) and Kyle York (Dyn CSO), acquiring the IP from Aluminum.io and bringing on Scott Smith to scale the business.[3] Key milestones include the 2020 iOS app launch, 'Instant Video' streaming, and five quarters on G2's top lists; in April 2023, CEO Scott Smith rebranded it to Zight, evolving from basic captures to AI-enhanced workflows.[2][3]

Core Differentiators

• AI-Powered Automation: Generates smart titles, transcripts in 50+ languages, captions, meeting notes, step-by-step guides, bug reports, and SOPs from videos—free AI suite until March 2025.[2][5]
• Seamless Capture and Sharing: Records screen, webcam, or both; creates GIFs, annotations, and exports in MP4/JPG/PNG; instant cloud upload with link sharing, permissions, and embeds.[1][3][4][5]
• Editing and Workflow Tools: Trim, crop, filter, merge clips; request videos from others; organizes into collections with comments.[3][5]
• Extensive Integrations and Cross-Platform: Works on Mac, Windows, Chrome, iOS; plugs into Slack, Atlassian, Asana, Jira, Zapier, Zendesk, GitHub, and more for dev, sales, and support teams.[1][3][4]
• User-Friendly Speed: Lightweight interface praised for ease, with auto-descriptions and real-time feedback, making it indispensable for remote visual communication.[1][5]

Role in the Broader Tech Landscape

Zight rides the wave of remote and async work trends, where visual tools replace endless meetings and emails amid hybrid teams and AI-driven productivity shifts.[1][2][5] Timing aligns with post-2020 remote explosion and AI adoption, as its Instant Video (2020) and recent AI suite address real-time collaboration needs in a $9.7M revenue-generating market drawing software industry buzz.[2] Market forces like tool fragmentation favor Zight's all-in-one approach, influencing ecosystems by embedding into Atlassian, Slack, and Jira—empowering 5M+ users in dev, sales, and support to cut back-and-forth, while free AI access accelerates adoption.[1][3][5]

Quick Take & Future Outlook

Zight is poised to expand its AI toolkit beyond March 2025, potentially dominating visual async comms as multimodal AI and enterprise integrations grow.[2][5] Trends like agentic AI for workflows and video-first support will shape it, evolving from CloudApp's capture roots to a full productivity hub—amplifying influence via deeper ecosystem ties. With momentum from 5M users and recent PR buzz, Zight stands ready to capture, share, and optimize workflows at scale, fulfilling its "Snapchat of business" promise.[1][2]