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MomentFeed is a technology company.
MomentFeed provides a unified platform that empowers multi-location brands to optimize for proximity search and deliver hybrid customer experiences. Its core product enables businesses to manage their local online presence across various digital channels, ensuring consistency and accuracy. The platform offers capabilities for businesses to get discovered by nearby customers, control how their brand appears in local search results, and manage customer feedback to foster loyalty.
The company was founded in 2010 by Rob Reed, who identified a critical market need at the convergence of social, local, and mobile trends for enterprise businesses with numerous physical locations. Reed, leveraging his understanding of digital marketing landscapes, envisioned a solution that would help large brands effectively connect with consumers at a local level, a challenge traditional marketing approaches often overlooked.
MomentFeed’s clientele primarily comprises large, multi-location brands seeking to enhance their local digital footprint and customer engagement. The company's vision centers on transforming the local growth engine for these businesses by focusing on holistic hybrid customer experiences. They aim to assist brands in becoming the preferred choice for consumers conducting "near me" searches, ultimately driving both online visibility and offline conversions, cultivating long-term customer trust and engagement.
MomentFeed has raised $56.0M across 8 funding rounds.
MomentFeed has raised $56.0M in total across 8 funding rounds.
MomentFeed has raised $56.0M in total across 8 funding rounds.
MomentFeed's investors include Sarah Sommer, DFJ Frontier, DNX Ventures, Signia Venture Partners, Alliance of Angels, AME Cloud Ventures, Bonfire Ventures, Carbide Ventures, Compound, FabFitFun, Flex Capital, Frontier Ventures.
MomentFeed is a customer experience management software company founded in 2010, specializing in proximity search optimization and mobile marketing tools for multi-location businesses.[1][2][5] It builds a platform that helps brands like Starbucks, Zaxby's, and Cricket Wireless optimize their visibility in "near me" searches on Google, Apple Maps, and Yelp, managing location data, reviews, social media, and images to drive foot traffic and revenue.[2][5] Serving enterprises with numerous physical locations—such as franchises, retailers, and service providers—the software solves the challenge of fragmented digital presence across sites, enabling centralized control over local SEO, advertising, and customer engagement to boost discovery, selection, and loyalty.[1][3][5] With $39.3 million in total funding, including a $10 million round, and offices in Santa Monica, Los Angeles, and Austin, MomentFeed reports $17.7 million in revenue and continues to innovate features like Enhanced Local Photos for SEO.[2]
MomentFeed was founded in 2010 in Los Angeles (with headquarters later in Santa Monica, California) by entrepreneurs recognizing the gap in mobile marketing for multi-location brands.[1][2] The idea emerged from the rise of smartphone-driven "near me" searches, aiming to empower businesses to capture sales through mobile proximity marketing.[3] Early traction built on solutions for mobile advertising, social media, review, and location data management, particularly for franchises, leading to expansion with offices in Austin and product evolution toward comprehensive Proximity Search Optimization (PSO).[2][4][5] Pivotal moments include raising multiple funding rounds totaling $39.3 million and launching tools like Enhanced Local Photos to enhance SEO on major platforms.[2]
MomentFeed rides the wave of hybrid customer experiences, blending digital discovery with physical visits amid rising mobile "near me" queries and local SEO dominance.[5] Timing aligns with post-pandemic shifts to proximity marketing, where 80-90% of consumers use maps for local searches, amplified by e-commerce fatigue favoring brick-and-mortar hybrids.[2][3] Market forces like Google's local algorithm updates and franchise digitization favor its PSO, helping brands counter fragmented online presences in retail, QSR, telecom, and insurance.[1][5][6] It influences the ecosystem by setting standards for location-based martech, enabling smaller operators to compete with giants like Starbucks via scalable tools.[4][5]
MomentFeed is poised to expand PSO into AI-driven personalization and emerging channels like AR maps, capitalizing on growing hybrid retail trends and voice search.[2][5] Trends like zero-party data for hyper-local targeting and insurance lead gen will shape its path, potentially doubling revenue as multi-location brands prioritize offline conversion.[6] Its influence may evolve toward platform dominance in proximity martech, acquiring users from legacy CRM tools and partnering with MAP platforms—reinforcing its role as the go-to for brands turning digital signals into physical sales, much like its foundational mobile vision.[3][5]
MomentFeed has raised $56.0M across 8 funding rounds. Most recently, it raised $10.0M Other Equity in July 2020.