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Virtual midlife care and prescription support for women.
Midi Health has raised $252.0M across 5 funding rounds.
Key people at Midi Health.
Midi Health has raised $252.0M in total across 5 funding rounds.
Midi Health delivers specialized virtual, insurance-covered healthcare for women navigating perimenopause and menopause. Its platform provides personalized treatment plans from expert clinicians, addressing symptoms like hot flashes, mood changes, sleep issues, and weight management. Care integrates prescriptions, hormone therapy, and lifestyle guidance for comprehensive hormonal health.
Co-founded in 2021 by CEO Joanna Strober, with medical leaders Kathleen Jordan MD and Mindy Goldman MD, Midi Health arose from a critical care gap. Founders recognized traditional healthcare inadequately served women in midlife hormonal transitions. This insight spurred an empathetic, specialized system offering tailored solutions for often-dismissed symptoms.
Midi Health serves women from their late thirties onward seeking expert support for age-related hormonal shifts, partnering with employers and health systems. Its vision is to transform the midlife experience, empowering women through accessible, holistic care, ensuring they feel understood, supported, and proactively manage their health for well-being.
Key people at Midi Health.
Midi Health is a female-founded and led virtual healthcare company specializing in personalized, evidence-based care for women navigating midlife hormonal changes such as perimenopause and menopause. It offers a holistic approach combining hormone replacement therapy (HRT), lifestyle coaching, supplements, and botanicals to treat symptoms and support overall wellbeing. Midi serves women across the United States, ensuring access to expert care often covered by insurance, and partners with employers and healthcare systems to expand its reach. The company addresses a critical gap in women’s midlife healthcare, improving symptom management and quality of life for tens of thousands of patients, with 91% reporting symptom improvement within two months of their first visit[1][2][4][5].
Founded in 2021 by Joanna Strober and Sharon Meer, Midi Health emerged from their personal experience with the lack of accessible, expert care for midlife women’s health. The founders, alongside clinical and industry leaders such as Dr. Stephanie McClellan (CMO) and Jill Herzig, built Midi to provide affordable, insurance-covered care nationwide. Recognizing that 75% of women experience unresolved menopausal symptoms and that most OBGYNs receive minimal menopause training, they created a virtual clinic focused exclusively on this underserved population. Early traction included rapid patient growth, insurance partnerships, and collaborations with major employers and healthcare systems[2][5][6].
Midi Health rides the growing trend of specialized, patient-centered virtual healthcare, particularly in women’s health—a historically underserved market. The timing is critical as awareness of midlife women’s health challenges rises alongside increasing demand for accessible, insurance-covered telehealth solutions. Market forces such as workforce demographics (with 20% of women in menopause at any time) and employer interest in retaining mid-career women amplify Midi’s relevance. By integrating clinical expertise with technology and insurance partnerships, Midi is reshaping how midlife women receive care, influencing broader healthcare delivery models and workplace health benefits[2][4][5].
Midi Health is poised for continued growth as it expands its clinical offerings, deepens insurance and employer partnerships, and innovates in personalized midlife care. Trends shaping its journey include increasing digital health adoption, rising demand for gender-specific healthcare, and a focus on holistic wellness. Midi’s influence may evolve beyond menopause care to encompass broader midlife health needs, potentially setting new standards for virtual, insurance-covered specialty care. Its mission to ensure every woman feels seen, heard, and supported positions it as a transformative force in women’s health and virtual care ecosystems[2][6][8].
Midi Health has raised $252.0M in total across 5 funding rounds.
Midi Health's investors include Goodwater Capital, Advance Venture Partners, Emerson Collective, Felicis Ventures, Foresite Capital, Google Ventures, McKesson Ventures, SemperVirens, Serena Ventures, David Ibnale, Laurene Powell Jobs, 7wire Ventures.
Midi Health has raised $252.0M across 5 funding rounds. Most recently, it raised $100.0M Series D in February 2026.