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§ Private Profile · Bristol, United Kingdom
SaaS platform for cybersecurity training, offering interactive cyber drills and simulations to improve enterprise cyber skills.
Immersive Labs provides an interactive, gamified cybersecurity training platform designed to measure and improve cyber knowledge and skills, with operations based in Bristol, UK, and Boston, US. The company has raised over $123 million in total venture funding from investors including Insight Partners, Summit Partners, Menlo Ventures, Citi Ventures, and Goldman Sachs. Serving enterprise clients such as HSBC, Vodafone, and the NHS, Immersive Labs helps organizations address cybersecurity skills gaps through realistic drills and simulations. With an employee count ranging from 100-499 and plans to reach 600, the platform experienced significant growth, including a 750% year-over-year ARR increase prior to 2020. Immersive Labs was founded in 2017 by James Hadley. Its business model centers on saaS platform with annual recurring revenue from enterprise subscriptions.
Immersive Labs has raised $255.0M across 5 funding rounds.
Immersive Labs has raised $255.0M in total across 5 funding rounds.
Immersive Labs has raised $255.0M across 5 funding rounds. Most recently, it raised $66.0M Other Equity in October 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 12, 2022 | $66M Venture Round | Dave Palmer | Citi Ventures, Goldman Sachs, Insight Partners, Menlo Ventures, Summit Partners | Announced |
| Oct 1, 2022 | $66M Series C | TEN Eleven Ventures | 10X Venture Partners, Insight Partners, Matchstick Ventures, Menlo Ventures, Glenn Solomon, Third Point Ventures, Virta Ventures, Citi Ventures, Goldman Sachs, Summit Partners | Announced |
| Jun 1, 2021 | $75M Series C | Insight Partners | 10X Venture Partners, Matchstick Ventures, Menlo Ventures, Glenn Solomon, Third Point Ventures, Virta Ventures, Arvind Purushotham, James Hayward, Venky Ganesan, PE MBA | Announced |
| Nov 6, 2019 | $40M Venture Round | Antony Clavel | James Hayward | Announced |
| Jan 14, 2019 | $8M Series A | Goldman Sachs | — | Announced |
Immersive Labs has raised $255.0M in total across 5 funding rounds.
Immersive Labs's investors include Dave Palmer, Citi Ventures, Goldman Sachs, Insight Partners, Menlo Ventures, Summit Partners, Ten Eleven Ventures, 10X Venture Partners, Matchstick Ventures, Glenn Solomon, Third Point Ventures, Virta Ventures.
Immersive Labs is a cybersecurity technology company that builds the Immersive One platform, a SaaS-based solution for hands-on training, cyber drills, exercises, and simulations to build and measure cyber workforce resilience.[1][2][3][7] It serves large enterprises, government agencies, and organizations across sectors like finance, healthcare, and manufacturing—including clients such as Airbnb, P&G, Citibank, Sophos, the NHS, UK government agencies, and law enforcement—helping them solve the problem of upskilling teams against evolving threats like OT intrusions, AI-driven attacks, and real-world TTPs via tailored labs mapped to frameworks such as MITRE ATT&CK, NICE, and NIST.[2][3][5][6][7] The platform demonstrates growth through $123 million in funding from investors like Insight Partners, Menlo Ventures, Citi Ventures, Summit Partners, and Goldman Sachs; over 300 employees in the UK, US, and EMEA; and daily completion of around 5,000 labs by 300+ global enterprises, with recent expansions into AI-powered lab customization (July 2025) and OT security training (May 2025).[1][2][5]
Founded in 2017 in Bristol, United Kingdom, Immersive Labs emerged to address gaps in practical cybersecurity training amid rising threats, evolving from a gamified skills platform into a comprehensive enterprise solution for proving and improving cyber resilience across roles from developers to executives.[2][3][4] Key details on founders are not specified in available sources, but the company has grown rapidly with hubs in Bristol, UK, and Boston, MA, securing $123 million from prominent VCs and expanding to over 300 employees while serving high-profile clients like the NHS and Citibank.[2] Pivotal moments include launches like the AI-powered Lab Builder for real-time threat simulations (July 2025) and scenario-based OT training for industrial teams (May 2025), reflecting adaptation to threats targeting critical infrastructure.[1][5]
Immersive Labs rides the surge in people-centric cybersecurity, where human skills gaps amplify risks from AI-enhanced threats, OT targeting (73% of pros report intrusions), and supply chain attacks, shifting focus from tools to workforce readiness.[1][5] Timing aligns with post-2020 breach escalations and regulatory demands for provable resilience, enabling enterprises to adapt faster than adversaries via on-demand, framework-aligned training.[3][6][7] Market forces like evolving TTPs and AI opportunities favor its model, influencing the ecosystem by setting standards for measurable cyber drills—used by governments and Fortune 500s—while reducing incident costs and boosting software velocity.[2][5][6]
Immersive Labs is positioned for accelerated growth through AI integrations and OT expansions, potentially capturing more of the $100B+ cybersecurity training market as threats proliferate.[1][5] Trends like AI-driven attacks and industrial digitization will shape its path, with deeper ecosystem influence via partnerships and content libraries for hyper-relevant simulations. Expect further platform evolution toward predictive analytics and global compliance, solidifying its role as the go-to for resilient cyber workforces—building on its proven momentum to "Be Ready for what's next."[7]