Blinq

High-Level Overview

Blinq is a Melbourne, Australia-based technology company that builds a leading digital business card platform for professionals and teams, enabling instant sharing of customizable profiles via QR codes, NFC taps, links, email signatures, and virtual backgrounds.[1][2][4] It serves individuals, small businesses, and enterprises—including over 93% of Fortune 500 companies—solving problems like lost contacts, outdated information, manual data entry, and brand inconsistency by capturing meeting context, syncing to CRMs like HubSpot and Salesforce, and providing centralized team management.[1][3][4] With more than 4 million users across 500,000 companies in 189 countries, Blinq demonstrates strong growth momentum, on track for 50 million card shares in 2025 after raising a US$25 million Series A in May 2025 led by Touring Capital.[2][4]

Origin Story

Founded in Australia, Blinq emerged as a solution to modernize professional networking, starting with simple digital business cards and evolving into a comprehensive platform for relationship initiation and management.[2] The company gained early traction through viral adoption, growing to over 2.5 million users by mid-2025, with rapid expansion fueled by its ease of use and integrations.[2] A pivotal moment came in May 2025 with the US$25 million Series A funding round, led by Touring Capital and backed by Blackbird Ventures, Square Peg Capital, and HubSpot Ventures, which validated its market leadership and accelerated global scaling.[2]

Core Differentiators

• Multi-channel sharing and customization: Users create context-specific cards (e.g., work, personal) shared via QR, NFC, email signatures, widgets, virtual backgrounds, or Apple/Google Wallet, with instant updates and no recipient app required.[1][2][4]
• Context capture and CRM integration: Automatically logs meeting details (who, when, where), scans badges/contacts, and syncs enriched leads to HubSpot, Salesforce, Microsoft Dynamics, reducing admin and turning interactions into actionable data.[2][3][4]
• Team and enterprise features: Blinq Business offers centralized admin controls, SSO/SAML, bulk provisioning, dynamic branding, and scalability for 7,500+ teams in sales, marketing, and operations.[1][3][4]
• Security and compliance: SOC 2 Type II, GDPR certified, with robust privacy for global enterprises.[3][4]

Role in the Broader Tech Landscape

Blinq rides the trend toward digital-first professional networking and relationship intelligence, capitalizing on hybrid work, AI-driven workflows, and the shift from paper to seamless digital exchanges amid rising CRM adoption.[2][3] Its timing aligns with post-pandemic emphasis on efficient lead capture at events and virtual meetings, where market forces like data privacy regulations (GDPR) and enterprise security demands favor compliant, integrable tools.[1][3] By embedding into sales/marketing stacks and serving Fortune 500s, Blinq influences the ecosystem as a "relationship intelligence layer," enhancing tools like HubSpot and reducing friction in B2B interactions.[2]

Quick Take & Future Outlook

Blinq is poised to expand beyond cards into advanced relationship management, leveraging its Series A to build AI features like call summaries and automated follow-ups while deepening CRM embeddings.[1][2] Trends in AI personalization, Web3 identity, and global remote work will shape its path, potentially evolving it into a full professional identity platform. As adoption surges toward 50 million shares, Blinq's influence could redefine how fleeting encounters become enduring business value, solidifying its role at the start of every professional relationship.[2]