Assure Health

High-Level Overview

Assure Health is a technology-enabled healthcare company specializing in virtual chronic disease management. It provides personalized virtual care through dedicated nurse care managers, easy-to-use connected health devices, and evidence-based programs for conditions like diabetes, hypertension, COPD, and heart failure, primarily serving patients with chronic illnesses and collaborating with their primary care providers.[1][2][3] The platform bridges gaps between infrequent doctor visits by offering daily monitoring, virtual appointments, and interventions to improve outcomes, reduce hospitalizations, and lower costs—many programs are covered by health plans with transparent pricing.[2][3] Founded in 2020 and based in Lauderdale Lakes, Florida, Assure Health has raised $10.7M in seed funding, with the latest $8.7M round about two years ago, demonstrating steady growth momentum through partnerships like MSU Health Care, where it improved weight and blood sugar control for diabetes patients.[1]

Origin Story

Assure Health was founded in 2020 by Craig Bolz and Jeffrey Nadel in Fort Lauderdale (Lauderdale Lakes area), Florida.[1][2] Craig Bolz, a serial entrepreneur with prior successes like Klink (an on-demand alcohol delivery platform acquired by delivery.com), Sparkpoint Media, and Beverage Advisory Group, identified chronic care gaps after reading healthcare literature; he aimed to use technology for better access across the care continuum.[2] Jeffrey Nadel co-founded alongside Bolz, with the team bolstered by experts like Brett Pollan (operations leader from Curavi Health and MDLIVE) and clinicians with 15+ years in private practice, the U.S. Air Force, endocrinology, and telehealth.[2][3] Early traction came from developing clinician-led, device-integrated programs, leading to partnerships and proven results in patient outcomes.[1]

Core Differentiators

Assure Health stands out in virtual chronic care through these key strengths:

• People-focused model with dedicated care managers: Patients get a single nurse who builds one-on-one relationships, reviews daily device readings, intervenes proactively, and coordinates with primary doctors—unlike fragmented telehealth.[2][3]
• Plug-and-play connected devices: Cellular-enabled, no-setup health monitors (e.g., for weight, blood sugar) auto-send data securely, designed for non-tech-savvy users and working "right out of the box."[1][3]
• Evidence-based, personalized programs: Covers 12+ conditions with virtual doctor intakes, goal-setting, and clinician-designed protocols that reduce hospitalizations and costs, backed by high patient satisfaction and partnerships like MSU.[1][2]
• Provider collaboration and accessibility: Integrates with existing care teams, offers insurance-covered options with price transparency, and emphasizes daily contact over annual visits.[2][3]

Role in the Broader Tech Landscape

Assure Health rides the remote patient monitoring (RPM) and virtual care wave, accelerated by post-pandemic telehealth adoption and rising chronic disease prevalence (affecting millions with limited doctor time).[2] Timing aligns with payer shifts toward value-based care, where RPM tech proves ROI via outcomes like better diabetes control at MSU, amid market forces like aging populations, labor shortages, and device miniaturization.[1] It influences the ecosystem by partnering with health systems (e.g., MSU) and insurers, scaling evidence-based models that lower U.S. healthcare costs—projected to hit $6T+ annually—while enabling home-based care over expensive ER visits.[1][2]

Quick Take & Future Outlook

Assure Health is poised for expansion by deepening insurer partnerships, launching programs for more conditions, and leveraging data from devices for AI-driven insights—building on its $10.7M funding and clinical wins.[1] Trends like RPM reimbursement growth (CMS expansions) and hybrid care models will propel it, potentially evolving into a full chronic care platform influencing how providers nationwide manage high-cost patients at home. This positions Assure Health to transform fragmented chronic care into seamless, tech-empowered wellness, keeping its founding promise: doing better for patients who need it most.[2]